FAQs for Cinemas

Why should a cinema use usheru?

Is business slow for a particular film or on a certain night of the week? Well usheru allows any cinema to sell tickets for underperforming content in real time and at the touch of a button. By using usheru you can reach an extensive database of users with a diverse interest in all types of cinema content. What’s more is usheru can send your offer directly to the users we know will be most interested in seeing it.

How does the application work?

We already have access to your full listings so it couldn’t be easier for you or your staff to make an offer. You just log into our system, select the film, then choose an offer price or promotion you think will entice some extra ticket sales, choose the amount of tickets you want to make available and then just make it live. All done in just one minute. usheru will then take care of the rest and push your promotion to the relevant users allowing them to purchase the tickets right there on their phone.

How does usheru generate revenue?

usheru takes an agreed percentage of each ticket sold through our application. If the tickets don’t sell then the cinema doesn’t pay anything.

How can I get in contact?


What countries are you available in?

So far, England and Ireland but if you’re based somewhere else and are interested in usheru then send us an email to cinemahelp@usheru.com and let us know.

Does it cost anything to sign up with usheru?

No, partnering with usheru is completely free. We’ll even cover the cost of any system integration needed with your back office software as well as any hardware installation needed at your cinema.

Will usheru promote a film prior to a cinemas knowledge?

No, after all it’s the cinema who makes the offer so we would never promote something without instruction from a cinema.

Where does usheru get its database of users?

Through various marketing and promotional techniques, usheru has built up a large database of users with a genuine interest in film and going to the cinema.

FAQs for Users

Company/About Us

Get to know who we are. For starters, our favourite colour is yellow and our favourite film is... okay you caught us we can’t... choose just one.

What is usheru?

usheru is the trading name of We Love Cinema Ltd., which is a ticket and marketing analytics provider that is employed by cinemas, film festivals, film event organisers, and film distributors. For you the consumer, we can connect you to all your local film listings which you can book in three clicks.

Why should I use usheru?

You can find all your local cinema info, special offers and unique film events all under one roof. That means you can discover the best offers around without having to look through loads of different sites. Save some money and some time.

Who works for usheru?

usheru is the coming together of filmmakers, cinema professionals, tech strategists, designers and writers. At our core, we are film-lovers who believe that the cinema is a place to be revered.

usheru is not in my city/town - how can I get the service here?

usheru have all cinema listings across the UK & Ireland. Once we’ve conquered these locations, we have plans to expand all over! So watch this space and sign up for our newsletter here

Using usheru

How do I purchase a cinema ticket?

It’s simple! Once you’ve made it to the film page with all the nearby cinema listings, choose your preferred cinema, date and time, and click ‘Book now’. To keep your payments secure we will ask for your name and email, and then you can complete your purchase with Stripe (a 100% secure payments platform) used by online businesses globally.

Do I need to set-up an account?

Not necessarily. You can book a ticket as a guest, but if you like you can sign-up to an account with usheru.

Which cinemas will accept an usheru e-ticket?

We are currently only operating in the UK and Ireland. Any cinema within our Offers section will accept our e-tickets. Additionally in our Listings section, when ‘searching by cinema’, any cinema with a ‘Book’ icon are fully bookable from the site and app, and the e-ticket generated will be accepted at that cinema.

What if a cinema doesn’t have the ‘Book’ icon or say ‘Book Now’?

If your preferred cinema does not have the ‘Book’ icon or ‘Book Now’ button, you will see instead a ‘Buy Tickets’ button. When you click this button, it will redirect you to the purchase page of that cinema for the film time selected on usheru. If you book it this way, then you must contact that cinema with any issues.

Where is my e-ticket?

Once you have booked your ticket online, you can instantly print off your e-ticket and keep it safe and sound until the screening! You will also receive a confirmation email (and a reminder email on the date of screening) for your purchase which will include a copy of your e-ticket. If you booked via your usheru account, your ticket will be accessible via ‘My Tickets’. You can present either versions of your e-ticket at the cinema/festival/event box office. Both on-phone and printed e-tickets are acceptable. Remember, the confirmation and reminder emails will both go to the email address that you give us, so make sure you can access that email address.

How can I retrieve my e-ticket?

All you need to do is access the email account of the email address you provided in the booking process and your e-ticket should be sitting in your inbox (don’t forget to check the promotions and spam boxes!). If you booked via your usheru account, simply log in and your ticket will be accessible via ‘My Tickets’. If you you still can’t find it and you’re sure you completed the transaction, drop us an email at hello@usheru.com and we’ll see if we can find it for you.

How many tickets can I buy? Is there a limit?

The only limit is how much your wallet can handle!

Can I buy tickets for my Mum/boyfriend/hairdresser/other important people?

You sure can! And you should. Just make sure that they have the e-ticket to present at the cinema to be scanned. You can even just forward them the confirmation email (which will include your e-ticket) if you are buying on their behalf. You do not need to show the credit card with which the ticket was booked.

Will usheru charge me for its service?

No, usheru is completely free for users. As is the industry standard, we charge a booking fee similar to that which you would pay directly online with the cinema. This is to cover the transaction costs on our side. The booking fee is additional to the cost of the cinema tickets you have decided to purchase.

What payment types does usheru accept?

We Love Cinema Ltd. accept credit card and debit card payments and we use Stripe to process your payments safely.

Do you store my credit card information?

We do not store your credit card information in our system. We use Stripe who handle all our payments and they are the best in the business at card protection. You have the security of their system to rely on to keep your data safe.

Will my data be secure?

Yes, we at We Love Cinema Ltd. value your privacy. For more information see our privacy policy.

Is there a credit card booking fee?

Yes, for most purchases online, our standard credit card administration booking fee to cover transactional costs.

Can I return cancel ticket purchases? Will I get a full refund?

We do not accept cancellations unless it is under the circumstances that outline your entitlement to a refund, such as situations where the screening is cancelled, or what is offered to you onsite at the cinema does not match as advertised for purchase. However, we do abide by the refund and cancellation policies for each individual cinema and event organiser. If you are seeking a refund, contact us here stating your reasons and depending on the cinema's policy on refunds, we will let you know what we can do. Please see our Terms and Conditions for more information.

Technology FAQs

Don’t worry we got technology-savvy people to answers these.

How do I download the app?

Go to the App or Play Stores and look up usheru. It’s as simple as that.

My app/webpage crashed. Why?

That’s a very good question. If you email hello@usheru.com and try tell us as much information about what happened and what operating system (OS) your phone is using - we will then try to stamp on that little bug.

The staff in the cinema refused me entry why?

That’s not very nice! But there could be a few reasons for this, any of which should have been explained by the cinema usher: Maybe your ticket was for a different cinema, screening time or date than the one you showed up for, the ticket was invalid due to a processed refund, or there was an anomaly in the system. If it was the latter, shoot us an email here and we’ll try get to the root of the problem!

Can I access usheru from my desktop/mobile?

Yes, usheru is accessible both on desktop and mobile devices. Check out our website here, and download the app here.

How do I create an usheru account?

Click ‘Sign Up’ in the website header and you can sign up via Facebook, Twitter or Google, or manually enter in your name, email, and password (twice), and hey presto you’re done!

How do I log in?

Go to the login screen in the app and enter your email and password, or log in via Facebook or Twitter. If you are on web, click the Log In button in the top right hand corner.

Something is wrong and no FAQ answers my question!

Oh no! Don’t worry our team is here to help - contact us here.