Where do film festivals stand in a transformed and often fragmented film landscape? What is the underlying value that they can provide and how can we measure and capture that value? In a film ecosystem that often feels siloed, how can festivals become more robust and connected to other parts of the value chain, particularly with distribution? Is there an argument for festivals to work across the year to deliver that value and are there innovative business models or funding venues that can help sustain this activity?
These are some of the topics that our expert panel discussed in this discussion as part of the Screenovators Reimagining the Ecosystem series.
Screenovators is the free online community dedicated to innovation in the screen industries. Discover more and sign up today here: https://screenovators.com/
Speakers:
Brian Newman
Brian Newman, founder of Sub-Genre, consults on content strategy, distribution and marketing
for some of the top brands in the world. Current and former clients include: The Climate Pledge
(Amazon), GoDaddy John Deere, Oatly, Patagonia, Publicis Sapient, Purina, REI, Stripe,
Sundance, Tazo, Unilever, and Yeti Coolers. Brian has served as CEO of the Tribeca Film
Institute, produces independent films, and writes a popular weekly newsletter on film.