usheru Live Announces Innovative Web Platform Launch for UBS Arena

UBS Arena

usheru Announces Innovative Web Platform Launch for UBS Arena

usheru, a leading innovator in the film and entertainment marketing space that powers data-driven web platforms and digital solutions, is proud to announce the launch of a highly automated web platform for a new live entertainment partner, UBS Arena, a state-of-the-art multipurpose entertainment and sports venue located in Elmont, New York.

This is the latest launch for usheru who were originally established in the film and theatrical entertainment vertical but have been supporting partners including arenas, live entertainment venues and sport stadiums since 2022. The team are quickly expanding their partner base in this space internationally under the new brand usheru Live

UBS Arena is one of the world’s premium indoor arenas, home to NHL’s New York Islanders. The space is designed to host a range of events, including concerts and other live entertainment with unmatched amenities and facilities. In seeking a new digital platform, UBS Arena was looking for a data-driven, marketing-focused solution that would enable them to reach and engage with their target audience more effectively, while also saving time. With this new platform powered by intelligent integrations, UBS Arena’s digital presence will be enhanced and enlivened, boosting its position as a leading entertainment and sports venue in the New York region and wider US. 

“We can’t thank the usheru team enough for their exceptional work creating our new UBS Arena website. They delivered a site that addressed many of our concerns and challenges. Their service along the way was fantastic. Their staff was accessible, friendly, and professional. We highly recommend them to any arena looking to stand out as best in class.”

Erin Nourijanian, UBS Arena, VP of Marketing

UBS Arena website is the latest in the usheru Live vertical – usheru’s latest advancement in providing Arenas, Stadiums and Live Entertainment Venue partners with web platforms designed to provide visitors with a seamless user experience and features a range of cutting-edge functionalities. 

Notably, usheru Live digital platforms boast automated event and ticket listings. Event organisers no longer need to manually copy listings from Ticketmaster to their own platform. Instead they automatically pull through directly via usheru’s integration with Ticketmaster,  allowing visitors to view all event information, including on-sale times, directly on the partner website. The websites integrate a range of other tools that help partners grow their database and audience, including marketing insights, analytics, and business results measurement for growth at their fingertips. 

Accessibility and simplicity for visitors is essential for live entertainment venues and usheru Live prioritises this for their partners. Visitors can also easily access information on getting to the venue, including transport and parking details, and explore the full range of food and beverage offerings. All usheru Live platforms incorporate full accessibility support with EqualWeb Premium plugins, ensuring that the website is accessible to all visitors.

usheru are highly recommended by partners for top-level service, and provide UBS Arena with a dedicated partner success team that is always on hand to assist with any queries or issues. 

“We are thrilled to have had the opportunity to work with UBS Arena to create a premium website that truly showcases the venue’s world-class offerings,” said Oliver Fegan, usheru Co-Founder and CEO. “Our team of experts is committed to providing the highest quality website design with analytics, audience and automation at the heart of everything we do. We look forward to supporting the success of UBS Arena through an authentic partnership.”

For more information on Usheru’s website design and development services, visit

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